Thursday, 26 September 2013

Tips To Increase Your Search Engine Results

By Marcus Ryan

These days if your business is not on the search engines then most likely you are losing money. The world is moving online, businesses with high search engine listings usually get more traffic and sales than businesses that are 100% offline. In this article we are going to provide you with a few tips you can use to increase your rankings.

First compile a list of all the keywords related to your site. Even if you don't attempt to rank for every keyword you can think of, having a list of related keywords can help search engine results by allowing you to make best use of the keyword tag and by giving you even more possible ways to get visitors. It all starts with good keyword and content optimization.

Using the appropriate keywords in the right places is absolutely vital. These keywords should be placed in strategic spots where web crawlers take their data from. Examples of places from where web crawlers gather data are the titles, URLs, image names, and page headers. There are many more but this is where you should concentrate the bulk of your efforts.

Adding content regularly is one of those things you should be doing, blogs are proven to help when it comes to increasing rankings. Search engines love new original content and the more original content you have the better your chances of outranking your competition.

Keep your website's design simple. The more heavy graphics it has the longer it takes to load. If your site is slow then the less likely it will be for a search engine to recommend you. Keep your readers in mind as well. You do not want to drive anyone away from your site because it's content created for the search engines.

Hopefully by now you have realized how important is to have a well optimized website in order to achieve higher search engine rankings. But the only way to know if they work is to apply these tips and get to work because search engine optimization is all about experimenting to see what works best.

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